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Web design · Engineering · Growth

Engineered to outgrow.

DevEdge Solutions designs and builds the digital foundation ambitious businesses grow on: strategy-led websites, commerce platforms and search visibility, engineered as one system.

5.0from 5 client reviews
500+ projects delivered for growth-minded teams
500+
Projects delivered
Across B2B, e-commerce, SaaS and healthcare.
8+
Years of combined expertise
Design, engineering and growth under one roof.
3.4x
Average return on engagement
Measured on revenue attributed within 12 months.
97%
Client retention
Partners who stay with us beyond launch.
What we do

Seven disciplines. One growth system.

Every engagement is scoped around a commercial outcome, then delivered by a single team of strategists, designers and engineers who own the result end to end.

01

Web Design

Conversion-focused design systems, built around your brand and your buyer.

We design websites as commercial instruments: clear positioning, deliberate hierarchy and journeys that move visitors toward a decision. Every page ships with a scalable design system your team can extend.

  • Higher conversion from the same traffic
  • A brand that reads as the category leader
  • Pages your team can extend without a designer
02

Web Development

Custom engineering on Next.js, React, Laravel, WordPress or Shopify, built to scale.

Senior engineers build on the stack that fits your roadmap, with clean architecture, structured content and integrations that hold up as your business grows.

  • A platform that scales with new markets and products
  • Integrations with the tools your team already runs
  • Clean, documented code you own outright
03

E-Commerce

Shopify and WooCommerce storefronts engineered for revenue, not just checkout.

From merchandising and product discovery to checkout and retention flows, we build stores that lift average order value and repeat purchase rate, not just conversion.

  • Higher average order value and repeat purchase rate
  • Faster product discovery on every device
  • Operations that scale with order volume
04

UI/UX Design

Research-backed interface design that reduces friction and builds trust.

Usability research, journey mapping and interface design for products and portals where every extra step costs you a customer.

  • Lower drop-off at critical steps
  • Faster onboarding and task completion
  • Interfaces that feel considered and credible
05

SEO

Technical and on-page SEO architecture, built in from day one.

Search visibility is engineered into the information architecture, templates and content strategy, so organic growth compounds instead of stalling at launch.

  • A growing organic pipeline that is not rented from ad platforms
  • Rankings that survive redesigns and migrations
  • Content strategy tied to commercial intent
06

Digital Marketing

Growth strategy and campaigns that turn traffic into pipeline.

Paid, organic and lifecycle campaigns planned around your unit economics, with landing experiences and measurement built to improve every month.

  • Lower cost per qualified lead
  • Campaigns that compound rather than restart
  • Clear attribution leadership can trust
07

Website Maintenance

Ongoing performance, security and reliability management so growth never stalls.

Proactive updates, monitoring, backups and a senior engineer on call, so your platform stays fast, secure and current while your team focuses on the business.

  • A platform that stays fast and secure as it grows
  • Issues resolved before customers notice
  • Predictable costs and a named point of contact
How we work

Strategy first. Pixels second.

A disciplined, transparent process that keeps stakeholders aligned from the first workshop to the quarter after launch.

  1. 01Step 1

    Discover

    We audit your current presence, interview stakeholders and map the customer journey to find where revenue is leaking and where it can be won.

    Week 1 · Stakeholder workshop, analytics audit, competitive landscape

  2. 02Step 2

    Strategy

    Positioning, information architecture, content priorities and a measurement plan, agreed before any design begins.

    Week 2 · Roadmap, KPIs, sitemap, technical blueprint

  3. 03Step 3

    Design

    A bespoke design system and page designs built around conversion paths, reviewed with you at every milestone.

    Weeks 3–5 · Design system, prototypes, usability review

  4. 04Step 4

    Build

    Performance-first engineering on the platform that fits your business, with SEO architecture and accessibility built in from the first commit.

    Weeks 5–9 · Development, CMS, integrations, QA

  5. 05Step 5

    Launch

    Structured go-live with redirects, tracking validation and search-engine handover so nothing you have earned is lost in the move.

    Week 10 · Migration plan, launch checklist, monitoring

  6. 06Step 6

    Grow

    Ongoing optimisation, content and campaigns informed by real data, so the site keeps compounding long after launch.

    Ongoing · Experiments, SEO, campaigns, quarterly reviews

Platforms & capabilities

Any modern stack. Chosen for your business.

We engineer on the technology that fits your roadmap: bespoke applications in Next.js, React and Laravel, headless architectures and high-performance APIs. When a content management system is the right fit, we build on WordPress or Shopify.

At a glance
Technologies
38+
Disciplines
5
Delivery models
3
Custom buildsHeadlessWordPress & Shopify
Front-end engineering

Interfaces engineered for speed and conversion

Bespoke front ends built on modern frameworks, with server rendering, accessible components and motion that supports the story rather than slowing it down.

  • Marketing sites
  • Web applications
  • Headless storefronts
  • Design systems
Next.js
React
Vue.js
Nuxt
Astro
TypeScript
Tailwind CSS
GSAP
Figma

Recommendation, not routine

The stack is chosen in discovery against your content model, integrations and team, with the trade-offs written down.

Traditional or headless

A classic CMS build, a fully custom application, or a headless front end on top of WordPress or Shopify.

Yours to own

Clean, documented code and infrastructure held in your own accounts, with no proprietary lock-in.

Next.js
React
Vue.js
Nuxt
Astro
TypeScript
Tailwind CSS
GSAP
Figma
Laravel
Node.js
PHP
Python
GraphQL
PostgreSQL
MySQL
Redis
WordPress
Shopify
WooCommerce
Stripe
PayPal
Vercel
Cloudflare
Google Cloud
DigitalOcean
Docker
GitHub Actions
Sentry
Google Analytics
Tag Manager
Search Console
Google Ads
Meta
HubSpot
Mailchimp
Semrush
Zapier
Case studies

Outcomes, not just launches.

A selection of engagements where design and engineering moved a commercial metric that mattered.

Atelier NordDirect-to-consumer furniture

A storefront rebuilt for revenue, not just checkout

A premium furniture brand moved from a template theme to a custom Shopify build with merchandising, product discovery and a redesigned checkout. Revenue per session rose sharply within one quarter.

Revenue per session
+62%
Average order value
+38%
Checkout abandonment
−41%

Figures shown are illustrative.

Read the case study E-Commerce · Web Design · SEO
Brightline Dental GroupHealthcare · Multi-location clinics

From invisible on Google to a patient-booking engine

A twelve-location dental group needed local visibility and a booking experience patients would finish. We rebuilt the site on WordPress with location architecture, structured data and an integrated booking flow.

Organic traffic in 6 months
+140%
Online bookings
3.1x
Faster booking completion
0.9s

Figures shown are illustrative.

Read the case study SEO · Web Development · UI/UX Design
LedgerlineB2B SaaS · Finance operations

A SaaS marketing site that sells the demo for you

A Series B finance platform needed a site that could carry an enterprise sales motion. We repositioned the narrative, designed a modular system and engineered it in Next.js with a CMS the marketing team runs themselves.

Demo requests
+88%
Cost per qualified lead
−32%
From brief to live campaign page
2 days

Figures shown are illustrative.

Read the case study Web Design · Web Development · Digital Marketing
Why DevEdge

Where serious businesses graduate to.

The habits and standards that make our work hold up under real traffic, real customers and real scrutiny.

01

Strategy-led design

Every layout decision traces back to a commercial objective. Design reviews are judged on clarity and conversion, not taste alone.

02

Performance-first engineering

Fast, accessible and search-friendly by construction. Speed is treated as a revenue feature, not a post-launch fix.

03

Scalable architecture

Content models, components and integrations designed to grow with new markets, products and teams without a rebuild.

04

Security by default

Hardened hosting, protected admin access and disciplined dependency management keep your platform and customer data safe.

05

A dedicated senior team

You work directly with the strategist, designer and engineer on your account. No hand-offs to a junior bench.

06

Measured in business terms

Reporting focused on pipeline, revenue and retention, so leadership sees the return rather than vanity metrics.

Client perspectives

Trusted by teams who measure everything.

“DevEdge approached our website as a revenue problem, not a design brief. The strategy phase alone reshaped how we talk about the product, and the numbers since launch speak for themselves.”
HM
Helena Marsh
VP Marketing, Ledgerline
“They are the first agency that explained performance and search in terms our board understands. Organic bookings are now our largest acquisition channel.”
DS
Dr. Samuel Okafor
Managing Partner, Brightline Dental Group
“The new store feels like our brand finally caught up with our product. Average order value jumped within weeks, and the team still answers within the hour when we need them.”
IS
Ingrid Solberg
Founder, Atelier Nord
“Senior people on every call, decisions explained in writing, deadlines kept. It is the most professional engagement our marketing team has run.”
MR
Marcus Reyes
Head of Digital, Northgate Capital
“The maintenance retainer has paid for itself several times over. Updates happen before we notice, and our platform is faster than the day it launched.”
PN
Priya Natarajan
COO, Meridian Logistics
FAQ

Honest answers to real questions.

The questions leadership teams ask before they engage us.

Have a question we have not covered?

Ask us directly

Most marketing websites take eight to twelve weeks from kick-off to launch. E-commerce builds and custom applications usually run twelve to twenty weeks depending on integrations. We agree a milestone plan during the strategy phase and report against it weekly.

It depends on your content model, commerce requirements and the team that will run the site. Custom builds use modern frameworks such as Next.js, React and Laravel, and where a content management system is the right fit we build on WordPress or Shopify. The recommendation is made during discovery, with the trade-offs written down.

A senior strategist, a lead designer and a lead engineer are assigned to your account for the full engagement. You meet them in the first workshop and they remain your points of contact through launch and beyond.

Yes. Every site ships with a structured content management system, role-based access and training for your editors. Pages, articles and case studies can be published without touching code.

Search equity is protected from the first week: we map existing URLs, plan redirects, preserve ranking content and validate structured data before launch. Post-launch monitoring confirms rankings and indexing are stable.

Most clients continue with a growth or maintenance retainer covering updates, security, performance reviews and optimisation. Engagements are month to month with a named engineer and agreed response times.

Book a strategy call. We review your current site, discuss objectives and send a written summary with recommended next steps within two business days. There is no cost or obligation.

Next step

Ready to build what your growth deserves?

Book a 30-minute strategy call. We will review your current site, identify the highest-leverage opportunities and outline what an engagement would look like.

  • No obligation, no sales script
  • Senior strategist on every call
  • Written summary within 48 hours

Which best describes your business?

We will tailor the call to your sector.